In Ukraine the International day некурения was marked by the beginning of the campaign calling women-smokers to refusal of smoking. Campaign has received the name «Free from smoking».
Campaign has begun with support of the Ministry of affairs of a family, youth and sports. Its the basic using the force became the Coalition of public organisations «For free Ukraine from a tobacco smoke».
The campaign beginning started at press conference to which have invited state and public figures of Ukraine. The opinion was stated by actors, sportsmen, representatives of show business. Here there was also the Olympic champion on swimming Denis Silantev, and the honoured artist of Ukraine Grigory Chapkis, both the choreographer and television leader Vlad Jama. Have come on conference the television leading Andrey Domansky and national actor of Ukraine Evgenie Papernyj.
Known and popular men have addressed to compatriots with the request not to smoke. Moreover, them have asked to help with disposal of a bad habit to men.
At press conference have announced results of representative sociological research which has taken place in October, 2009 the Kiev international institute of sociology. The relation of men to female smoking was its theme. Results of research confirm: men-Ukrainians concern female smoking negatively. And such relation essentially influences reduction of quantity of smokers. If in June, 2005 smoked 20 % of women for October, 2009 this figure has come nearer to 13 %. Most likely, women have appeared the most sensitive audience which has reacted to changes of the relation to smokers in a society. Behind these changes there are measures on clearing of working and public places of a tobacco smoke, increase of tobacco excises and many other things.
Participants of press conference with alarm have declared that marketing actions of tobacco manufacturers in Ukraine become more and more aggressive. The majority of the marketing companies is frankly directed on young women to whom the motherhood just is necessary.
Two thirds of smokers of the general world quantity live in underdeveloped countries. Unfortunately, Ukraine even in this neighbourhood is one of leaders. The medical statistics sounds alarm: smoking already became the present epidemic which leads to serious human losses.
Representatives of the Ministry of affairs of a family, youth and sports have declared that their department adheres to an active position in all questions which control toughenings over sale of tobacco products concern. Now for consideration in the Supreme Rada the bill «About modification of some laws of Ukraine» which has been developed by experts of the ministry is presented. In it the list of those places where henceforth it will be forbidden to sell and use cigarettes and other tobacco production is expanded. According to representatives of the ministry, rather effectively to deal with a question it will be possible when the power and a society will come to uniform understanding of a problem, and will put all efforts for its decision.
Press conference has come to the end with the dramatized action which has taken place on the area before «the Ukrainian house». The plot «death Dance in pink» is simple: dancers in suits of death of pink colour clearly showed the dance: death already in Ukraine though masks in pink glamour clothes. Attraction of public attention to campaign was the purpose of the street action.
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